Saneel Radia joined our Board

Saneel is the Global Chief Innovation Officer at R/GA, an innovation consultancy headquartered in NYC. Saneel has been a pioneer in the marketing and digital transformation industries for two decades- and a fan of + POOL’s for a while too. He is successfully leading the disruption of the management consulting industry, working with clients including Walmart, Samsung, Siemens, Campbell’s Soup Company, ESPN, AdventHealth, SiriusXM, and PepsiCo.

Saneel has been consistently recognized for breaking new ground, including as an Advertising Age “Twentysomething,” a Mediaweek “Media All-Star,” an AdWeek 40 Under 40 “Influential,” a Campaign “Digital 40 Over 40,” one of the historic 4A’s “100 People Who Make Marketing Great,” and is an awardee of the American Advertising Federation’s Advertising Hall of Achievement and MAIP’s Paragon Award for lifetime achievement.

We’re super pumped to have Saneel join the team as we navigate a potential partnership with NYCEDC and the ways in which + POOL can support New York’s rebuilding post-Covid.  You know you have a friend when they decide to invest in your idea and lend a hand in the middle of a global pandemic. And friendships are how we’re building + POOL.